Vodafone Analytics Realtime Footfall
This analytics API is designed to support real-time footfall insights, allowing users to request and receive analytical data on footfall patterns within specified time ranges and destinations.
This API follows a proprietary Vodafone specification.
It can be used for
Making informed decisions based on real-life data
Retrieving actual footfall measures at a specific location
Querying forecasted footfall measures at a chosen location
Gaining insights of the population movement at defined places of interest
API Information
Version | v1.0.0 |
Protocol | HTTPS |
Sandbox URL | https://api-sandbox.vf-dmp.engineering.vodafone.com |
Live URL | Coming soon |
Version history | Release date | Status | Description |
|---|---|---|---|
1.0.0 | May 2025 | Sandbox only | Vodafone Analytics Realtime Footfall - first release |
Endpoint
Method | Name | Endpoint |
|---|---|---|
POST | Realtime Footfall Measures | /vfAnalytics/realTimeFootfall/v1/vodafone-analytics-realtime-footfall/footfall |
POST | Forecasted Footfall Measures | /vfAnalytics/realTimeFootfall/v1/forecastFootfall |
POST | Realtime Footfall Matrix | /vfAnalytics/realTimeFootfall/v1/vodafone-analytics-realtime-footfall/footfallMatrix |
POST | Forecasted Footfall Matrix | /vfAnalytics/realTimeFootfall/v1/forecastFootfallMatrix |
GET | Ping | /vfAnalytics/realTimeFootfall/v1/vodafone-analytics-realtime-footfall/ping |
GET | Status | /vfAnalytics/realTimeFootfall/v1/vodafone-analytics-realtime-footfall/status |
How it works
Please speak to your Vodafone Business account manager to gain access to the Analytics service.
Use the API request to query the specific analytical dataset that you need to run your process.
Request parameters include the destination quad keys, start and end time for the dataset as well as specifics of the measures required.
Plug the response result into your application to leverage population insights derived from aggregated footfall data from Vodafone analytics.
Note
See our blog posts for more information on how to use the analytics data with worked examples. Our team is also developing a helper API that can be used to return specific request parameters for the Real-time Footfall API, such as helping to derive quadkeys from grid coordinates.